The Shopify eCommerce platform delivers tremendous value at a reasonable cost. We chose this platform over others because it offers great functionality out of the box. In this internet world, eCommerce business is growing day by day worldwide, sellers are displaying their more products online rather than in their offline store. So if you are thinking to take your offline business online.
As a result, you will need to develop an eCommerce store that reflects a perfect mix between the principle of art and performance. Prestashop, WooCommerce, Opencart, BigCommerce are some of the top eCommerce platforms. Additionally, Shopify is a favourite choice for the sellers who want to build a quality store including simplicity and rich features.
Why Shopify eCommerce platform is great?
The Shopify eCommerce platform is great for the stores that sell goods or services that need a minimal amount of arrangements. You can easily sell a single product or multiple products by starting an advanced Shopify homepage section as per your preferred choice. This can eventually increase your ROI and boost your sales.
What are the benefits of Shopify for creating an online eCommerce store?
1. Easy to Setup and Use
Shopify is an easy to use platform that you can easily set up your store by yourself. It is the best alternative for those who want a complete solution in a single place. With no formalities related to the development and hosting of the online store.
The platform itself offers the software and hosting that is essential for launching a new website. The admin interface is instinctive and user-friendly while the user-interface is irresistible too. You can easily customize your store by using the drag & drop feature.
2. Visually Attractive Online Store
Shopify eCommerce platform offers a variety of professional templates that helps the creation of a unique and attractive online store. It comes with a bare minimum theme but designers or developers can work on it to create a unique store with rich UI and extraordinary UX.
3. App Integrations
Shopify takes pride for incredible customization abilities as it can be easily integrated with apps. This means that the sellers can easily add some extra feature and performance their store and improve its value multiplied.
4. Reliability And Security
Another advantage of Shopify is reliability and security it offers. Security is essential for an online business because it deals with personal and financial information of the customers.
Similarly, it must be always available online. Both reliability and security features are taken care of with the hosted solution that takes care of maintenance and upgrades.
5. Powerful Marketing Tools
As a complete platform, Shopify has the marketing advantage too. The basic version offers SEO feature with advanced eCommerce analytics. Additionally, it offers more marketing tools such as custom gift cards, store statistics, targeted email marketing, discount coupons, etc.
6. Superior Loading Speed
Being a worldwide hosted solution, Shopify has a trustworthy infrastructure along with optimized software and hardware. This gives the platform a super-fast loading speed and eCommerce store made on it loads in seconds.
7. Mobile Responsive
The mobile responsive store is key to the success of an eCommerce store because the number of mobile shoppers is increasing day by day.
The Shopify themes are mobile responsive, which means it can be used to create mobile-friendly stores. There are free Android and iPhone apps that can be used to manage your store.
8. Excellent Customer Support
By choosing Shopify as your eCommerce platform, you can avail reliable customer support. Shopify experts are available 27/7 via live chat, email, or a phone call to resolve any errors and keep the store running smoothly all the time.
9. Easy Payment
A big challenge online sellers face is to integrate a secure and reliable payment gateway. The payment services you have should allow your customers to pay using different payment methods.
Shopify makes it simple for the sellers to set up the payment gateway. Shopify eCommerce platform supports the Stripe payment option, giving customers the freedom to make transactions without paying any extra charges.
10. SEO-Friendly Store
As you set up your store, it is essential to make it search engine friendly. SEO is important for making sure that the website is easily available for shoppers searching for your products. Shopify improves the ability to design landing pages for the campaigns, which is a big differentiating factor from other eCommerce platforms. It also supports SEO parameters like custom meta tags and title tags.
11. Abandoned Cart Recovery
If your visitor places a product in their shopping cart but leaves your store without purchasing it. According to statistics, two from three potential visitors will do it.
Shopify offers an abandoned checkout cart recovery service which automatically tracks and emails those potential customers to remind them to complete their purchase, an easy way to potentially generates more revenue.
Hope this article will help you to find the right platform for creating your eCommerce store. You can also find premium themes for different businesses like Fashion store, Electronic store, Beauty store, etc.
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